
Cherry Brown
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4 min read
Project overview
The objective of the project is to enhance the current try-on feature within the NFT e-commerce platform. In the past, users were required to upload a personal image and manually indicate their eye positions using X markers on the screen. Sadly, the outcomes were underwhelming.

Quantitative research
In preparation for our project, we carried out a comprehensive research phase that involved conducting two separate surveys and conducting in-depth interviews with a total of 15 users. This robust research approach allowed us to gather valuable insights and data from our target audience.

Ideation
After the ideation phase, ideas are typically evaluated and refined. Some ideas may be combined or adapted, while others may be set aside. Evaluation criteria can include feasibility, impact, and alignment with project goals.

Final design for the MVP version
After the ideation phase, ideas are typically evaluated and refined. Some ideas may be combined or adapted, while others may be set aside. Evaluation criteria can include feasibility, impact, and alignment with project goals.

Contents
Overview
Research
Market trends
Information architecture
Role
UX & UI
Branding
Product Strategy
Website Development
Team



Duration and date
2 Months
December - November 2023